Marketing Automation and ROI
Since publishing posts on Marketing Automation, the question of “how to justify the investment” came up with some of our readers. Obviously a very valid question, so let’s zoom in on that today....
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Sherpa’s Chart of the Week: Social Media Marketing Benchmark
This is Marketing Sherpa’s Chart of the week, from their Social Media Marketing Benchmark survey. It’s interesting to see that in many cases companies are still not measuring progress. And it’s...
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